Kia ora, I’m Toss · Graphic, brand & web designer

From first ideato the real world.

I’m Toss, a graphic, brand and web designer with 15+ years of experience. My work spans twelve years in a Bangkok agency and brands and businesses I helped build. I bring visual craft and a practical understanding of how design gets made and used.

Based in Nelson · Open to design roles across New Zealand

See my work Download CV on-site / hybrid / remote

Selected web design

On screen.

View all web work →

Graphic & brand

Made to be seen.

Browse the gallery →

Capabilities

Craft with a practical purpose.

Web & digital

Visual design for websites, landing pages and digital communication.

Brand & graphic

Identity, typography, campaigns, packaging, menus and signage.

3D & spatial

Interior visualisations, materials, joinery and physical spaces — alongside my graphic and digital practice.

Photography

Food, products and spaces — composition, styling and image-making.

Tools & workflows

Figma, Adobe design tools, WordPress, HTML/CSS and no-code tools for internal workflows.

Experience

Agency craft.
Business perspective.

A design career shaped by agency work and family businesses, with projects running alongside one another.

2010–2022 · Bangkok

Designer to Art Director

Bangkok Elite Marketing

Twelve years of graphic design and visual communication across digital and print.

Founded 2013 · Kanchanaburi

Co-founder & Designer

Kalavela Organic Farm

Brand, packaging and visual communication for a family farm supplying Central Food Hall and Tops.

Founded 2023 · Thailand

Founder & Design Director

Vela Design

A design and renovation studio, bringing visual communication, spatial work and internal tools together.

My foundation in photography began with commercial studio training in 2009.

Tools I work with

Visual design
Figma · Illustrator · Photoshop · InDesign
Web & spatial
WordPress · HTML/CSS · SketchUp
Prototyping & internal tools
Figma Make · Lovable · Supabase

About

Portrait of Toss Saritt

A little about me.

I'm Toss — a Thai designer living in Nelson. Fifteen-plus years in design: twelve at a Bangkok agency, from designer to art director, alongside founding and running businesses of my own — an organic farm brand stocked by Central Food Hall and Tops supermarkets, a cafe featured in Lonely Planet Traveller, and a design studio I started in 2023.

That mix changed how I design. When you also have to print it, sell it, staff it and answer the reviews, you stop treating design as the last step and start treating it as the thing that decides whether any of it works. I care about what happens after the artwork leaves the screen.

My working style is simple: listen carefully, make the problem visible, explore options early, and explain the reasoning behind every decision. I value clear communication and feedback throughout a project.

I’m based in Nelson and open to relocating anywhere in New Zealand for the right team. I’m looking to contribute for the long term, working with colleagues and continuing to learn.

Let’s talk

Good work starts with
a conversation.

Open to web, graphic, digital and UI design opportunities across New Zealand. Based in Nelson, happy to relocate for the right team.

Work eligibility: I require employer support for an appropriate New Zealand work visa.

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