Workplace
Bangpra Office
A workplace explored through arrival spaces, meeting rooms, open offices and shared areas.
View project →Kia ora, I’m Toss · Graphic, brand & web designer
I’m Toss, a graphic, brand and web designer with 15+ years of experience. My work spans twelve years in a Bangkok agency and brands and businesses I helped build. I bring visual craft and a practical understanding of how design gets made and used.
Based in Nelson · Open to design roles across New Zealand
Featured projects

My contribution: co-founder, identity, packaging and visual communication. See the artwork, applications and published coverage.

My contribution: graphic design, menus and photography within a family hospitality project.

My contribution: founder and design director. Explore the studio and its spatial project albums.
Selected web design
Graphic & brand
3D Perspective
Workplace, residential and hospitality design. Open a project to explore its spaces from multiple angles.
Workplace
A workplace explored through arrival spaces, meeting rooms, open offices and shared areas.
View project →Residential
A compact interior shown from the living and dining areas through to the bedroom and fitted storage.
View project →Hospitality
Exterior and interior perspectives exploring a Japanese-inspired dining environment, seating and service counter.
View project →Capabilities
Visual design for websites, landing pages and digital communication.
Identity, typography, campaigns, packaging, menus and signage.
Interior visualisations, materials, joinery and physical spaces — alongside my graphic and digital practice.
Food, products and spaces — composition, styling and image-making.
Figma, Adobe design tools, WordPress, HTML/CSS and no-code tools for internal workflows.
Experience
A design career shaped by agency work and family businesses, with projects running alongside one another.
2010–2022 · Bangkok
Bangkok Elite Marketing
Twelve years of graphic design and visual communication across digital and print.
Founded 2013 · Kanchanaburi
Kalavela Organic Farm
Brand, packaging and visual communication for a family farm supplying Central Food Hall and Tops.
Founded 2023 · Thailand
Vela Design
A design and renovation studio, bringing visual communication, spatial work and internal tools together.
My foundation in photography began with commercial studio training in 2009.
About
I'm Toss — a Thai designer living in Nelson. Fifteen-plus years in design: twelve at a Bangkok agency, from designer to art director, alongside founding and running businesses of my own — an organic farm brand stocked by Central Food Hall and Tops supermarkets, a cafe featured in Lonely Planet Traveller, and a design studio I started in 2023.
That mix changed how I design. When you also have to print it, sell it, staff it and answer the reviews, you stop treating design as the last step and start treating it as the thing that decides whether any of it works. I care about what happens after the artwork leaves the screen.
My working style is simple: listen carefully, make the problem visible, explore options early, and explain the reasoning behind every decision. I value clear communication and feedback throughout a project.
I’m based in Nelson and open to relocating anywhere in New Zealand for the right team. I’m looking to contribute for the long term, working with colleagues and continuing to learn.
Let’s talk
Open to web, graphic, digital and UI design opportunities across New Zealand. Based in Nelson, happy to relocate for the right team.
Work eligibility: I require employer support for an appropriate New Zealand work visa.