Selected project
Kalavela Organic Farm
A family business brought to life through brand identity, packaging and retail presentation.
A recognisable identity.
The visual work connects the farm’s name and character across identity, labels and physical touchpoints.
One family of products.
Labels need to distinguish individual products while belonging to the same brand. The selection below shows the packaging artwork and its application.
From farm to retail.
The farm supplies Central Food Hall and Tops supermarkets. Reaching modern trade involved meeting 22 Ministry of Public Health standards.
The business behind the brand.
Founded in 2013 on 12 rai of family land by the Mae Klong River in Kanchanaburi. Running a real business gives my design work a practical context: production, presentation and customers.
